Graduation Boy

Capitalize on the season of caps and gowns with a targeted contest campaign that celebrates achievement and fresh beginnings.

A 'Graduation Boy' campaign is an excellent opportunity to associate your brand with the positive emotions of commencement.

By tapping into the spirit of graduation, you can leverage the period of transition graduates are experiencing to promote services or products beneficial to new alumni.

This campaign type can also be instrumental in collecting first-party data on a demographic that's emerging into new life stages, offering potential for long-term customer engagement and retargeting opportunities.